Privacy Policy

This Privacy Policy describes the data privacy practices of HOROW, ("HOROW," "We" or "Our") for the personal information collected when You ("You" or "Your") visit Our website – www.horow.ca – or its component pages and any other website, made available by HOROW (collectively, the “Website”), purchase a product or service made available by HOROW, or interact with an individual or entity authorized to act on behalf of HOROW.

At HOROW, We value and respect Your right to privacy and Your right to understand how certain information that relates to You is being collected and used. This Privacy Policy describes the personal information HOROW collects, how that information is used, when and why that information is shared, and what Your rights are regarding Your personal information.

By providing your personal information to HOROW, You consent and agree to the terms of this Privacy Policy and the associated Terms of Use , as well as the collection, use, and disclosure of information as set forth in this Privacy Policy and the Terms of Use.

IF YOU DO NOT AGREE WITH ANY OF THE TERMS OF THIS PRIVACY POLICY AND OUR TERMS OF USE (INCLUDING ANY MODIFICATIONS THERETO), YOU SHOULD NOT PROVIDE ANY PERSONAL INFORMATION TO HOROW AND SHOULD EXIT THE WEBSITE. HOWEVER, THIS PRIVACY POLICY AND THE TERMS OF USE WILL APPLY TO ALL OF YOUR INFORMATION AND ACTIONS PRIOR TO EXITING THE WEBSITE.

The Website is a general audience website for use by adults age 18 or over and is intended for use solely by individuals in Canada. The Website is not designed or intended for use by persons under the age of 18.

If You are applying for a job with HOROW, please review the Applicant Privacy Notice . This Privacy Policy does not apply to information provided by applicants for employment.

Collection and Use of Personal Information
HOROW, on its own or through authorized service providers, contractors, and third parties, may collect and use the following categories of personal information:
Individual identifiers and contact information – such as information that You provide for the purpose of registering with the Website or creating an account (e.g., Your first name, last name, email address, mailing address, telephone number, other contact information, username and password, mobile phone number);
Commercial information – such as information We collect during Your online shopping sessions (e.g., items added to Your cart, online purchases, online product reviews, product preferences or specific interests, items not purchased, and any promotional information related to the session);
Transaction information – such as information associated with transactions, including method of payment, credit/debit card or financial account information, and shipping information for order fulfillment;
Computer, internet and network activity information – such as information We obtain from Your use of the Website (e.g., Your server log information, queries or searches, browsing history, internet protocol address, unique device identifiers, and mobile network information);
Other electronic information – such as information from communications with us and other user-generated content submitted by You to us through e-mail, chat, telephone, and social media channels; and
Marketing and promotional information – such as information You provide for the purpose of enrolling or participating in any programs, promotions or contests offered by HOROW.

HOROW and its authorized service providers, contractors and third parties obtain these categories of personal information from the following sources:
Directly from You. For example, the information You provide directly to us or to Our authorized service providers and contractors (e.g., contact information, payment information, shipping information, etc.);
Indirectly from You.For example, the information from devices You use to access the Website; or information that is automatically collected about You by us and Our authorized service providers as a result of Your use of the Website, including digital tracking tools such as cookies and similar technology; and
Information obtained by third parties. For example, the information obtained by third parties (e.g., Facebook, Pinterest, Instagram, Bing, Epsilon, SpotX and Google) as a result of the use of the Website and other websites.

HOROW, on its own or through authorized service providers and third parties, may use Your personal information that You provide to Us or that is collected about You for various business or commercial purposes, including to:
 · administer this Website and present the Website and its contents to You, as well as to facilitate and improve Your experience on the Website;
· process Your registration and manage Your online account;
· personalize the Website for You;
· enable Your access to use the Website and its services;
· provide You with products and conduct transactions (including purchases and returns);
· process payments;
· process, fulfill, and ship purchase requests, and complete returns and exchanges;
· send You statements and invoices;
· send You advertising, promotional and marketing communications, including direct mail and direct email, and process promotions, surveys, contests, giveaways, sweepstakes, and related prizes or incentives;
· provide You with product and service recommendations based upon your interests;
· contact You or communicate with You;
· address customer service issues You may have;
· protect against fraud and unauthorized transactions;
· create analytic reports; and
· provide You with product and service recommendations based upon your interests.
In addition, HOROW may disclose Your personal information to the extent that it is required to do so by law, in connection with any legal proceedings or prospective legal proceedings, and in order to establish, exercise, or defend its legal rights. We may also disclose Your personal information in connection with negotiations for or any actual sale, acquisition, or transfer of all or a portion of Our business or assets.
Please note that if You voluntarily submit any personal information for posting on Our Website or any other website (including without limitation any social media website), the information may become publicly available and can be accessed and used by Us and by others. Therefore, You should use care before posting any personal information online.
Personal Information Provided to Other Parties Working With Us
We partner with authorized service providers, contractors and third parties as an essential part of Our business operations, which allows Us to make the Website available, offer products and services to You, process and deliver Your orders, and provide information and promotional material about products that may be of interest to You.
HOROW does not sell or share your personal information in exchange for money.
A. SERVICE PROVIDERS AND CONTRACTORS:
HOROW employs authorized service providers and contractors to assist with Website operations, online transactions, marketing, and analytics (such as for Website hosting, search engine optimization, customer relationship management, payment card processing services, advertising and marketing services, order fulfillment and delivery services, cloud storage services and other third-party technology services). HOROW and these authorized service providers collect personal information and non-personal information, which may be provided to HOROW or to these authorized service providers and contractors, including Your interests and online purchase behavior, what You have liked and clicked, and whether You have completed or abandoned a purchase. HOROW may also provide Your personal information to its authorized service providers and contractors to facilitate processing and fulfilling and delivering Your order.
An authorized service provider or contractor receiving any of Your personal information from HOROW is required by written contract to use and maintain that personal information only as authorized by HOROW and in accordance with the terms of this Privacy Policy.
B. THIRD PARTIES:
HOROW shares Your personal information (see “Collection And Use Of Personal Information” section above ) with certain authorized third parties that provide interest-based and other targeted advertising or marketing services to HOROW. These business partners use this information to provide You advertisements that are tailored to Your individual interests, as described in more detail in the section "Interest-Based Advertising And Other Targeted Advertising"
Other Information Collected
HOROW, on its own or through authorized service providers, contractors and third parties, may also collect and use other information from and about You that does not specifically identify You individually. Without limitation, this may include:
· purchase interests and purchase history information;
· preferences information (including marketing and communication preferences);
· information from Your internet browser whenever You visit or use the Website (sometimes called “Log Data” or “Log Files”);
· device information and usage data;
· internet service provider;
· referring and exiting websites and pages;
· operating system;
· which pages You visit on Our Website; and
· the time and date of Your visit and use of Website pages.
Sensitive Personal Information – Not Collected
HOROW does not collect, nor do We request or require that You provide any sensitive personal information to Us (e.g., social security number, driver’s license number, state identification card, passport number, information related to racial or ethnic origin, political opinions, religious, philosophical, or other beliefs, information related to sex life or sexual orientation, health data, biometric or genetic characteristics, criminal convictions and offenses, trade union membership, or specific geolocation), and You should not send Us and should not disclose to Us any sensitive personal information on or through the Website or otherwise.
Aggregating and Combining
At times, We may aggregate certain personal information and/or non-personal information in a manner that does not identify You to determine information about Our customers, including product trends, sales histories, and where Our customers are located.
We may also combine personal information with non-personal information. If We do so, We will treat such combined information as personal information.
Using Non-Personal Information
Because non-personal information does not identify You individually, We may collect, use, and disclose non-personal information for any lawful purpose in Our sole discretion.
Cookies, Beacons, and Opting Out
HOROW, its authorized service providers, and certain authorized third parties use digital tracking tools such as cookies and similar technology when You use the Website (e.g., cookies, web beacons and single-pixel GIF files). Cookies are small files that are transferred to Your device's hard drive through Your internet browser that enables the Website's or authorized service providers’ or third parties' systems to recognize Your browser and capture and remember certain information. This helps Us to improve Your access to Our Website, identify repeat visitors, help ensure the authenticity of registered users, target advertising, provide the mechanism for online shopping, and enable Website traffic monitoring.
We use session-based cookies and persistent cookies. Session-based cookies will last only as long as Your web browser is open and are deleted when You close Your browser. A persistent cookie will last until it expires or until You delete it. At times, HOROW administers the use of cookies (called first-party cookies) and tracking technologies, and at times We rely upon authorized service providers and third parties to do so (called third-party cookies). These service providers and third parties may also use cookies, pixels, and other identifiers to collect information that indicates how users interact with the Website (e.g., Google Analytics, social media sites).
Using cookies helps Us do a number of things to enhance Your experience as a customer or potential customer of HOROW, including to:
· identify users and visitors to the Website, including new visitors and returning customers;
· remember and process the items in Your shopping cart;
· process and save Your preferences for future visits;
· ensure You do not need to login multiple times through user identification tracking;
· compile analytics, statistics and reports on Our Website and web traffic activity;
· track and target Your interests to enhance Your experience on Our Website, including searches and web traffic adjacent to activity on the Website;
· allow for integration with social media;
· offer products and advertising that may be aligned with Your interests; and
· provide other services related to the Website.

Interest-Based Advertising and Other Targeted Advertising
We collect data about Your activities on Our Website for use in providing tailored advertising to you while using Our Website as well as through e-mails, texts, and other direct marketing channels that We utilize. To provide You with a consistent shopping experience, We may also associate various devices You utilize (e.g., smartphones, tablets, and desktop computers) with other information We have about You, Your interaction with Our Website and Your transaction history.
We may share Your personal information about activities on Our Website with advertising networks or cooperatives administered by third parties. These ad networks use this information to provide You advertisements that are tailored to Your individual interests. You can opt-out of Us sharing Your personal information with these networks and cooperatives by completing an opt-out request available through Do Not Sell or Share My Personal Information .
We also have partnered with certain third parties, including social media platforms, that use their own digital tracking tools, such as cookies and pixels, to track Your online activities over time and across Our Website and other websites by collecting information through automated means. These third parties will provide You with ads based upon Your interests, activities, and preferences. As a result, You may see certain ads for HOROW on other websites based on prior activities on Our Website. You may be able to disable these digital tracking tools by changing the settings for cookies on the browser for each device You use to access the Website. In addition, You may be able to opt-out of their digital tracking tools by changing Your preferences on each social media platform.
These third parties may allow consumers to opt-out of receiving advertisements through the Digital Advertising Alliance - https://youradchoices.com/control - or the Network Advertising Initiative - https://optout.networkadvertising.org/?c=1 .
If You receive promotional materials or newsletters from Us, You may unsubscribe from these communications at any time by following the instructions contained in the emails You receive. You may also change Your subscription status at any time by logging into Your account and editing Your information, or by contacting Us at support@horow.ca. Even if You opt-out of receiving direct marketing messages, We may still contact You about a purchase or order or in connection with other customer service activities.
In addition, We may send You direct mail or catalogs containing offers for You. If You wish to stop receiving catalogs or direct mail, You may contact Us using the information provided below or send an email to support@horow.ca. Additionally, You can use the form that is provided on the back of every catalog.

Do Not Track Information
Some browsers have a “Do Not Track” feature that lets You tell websites that You do not want to have Your online activities tracked. There is currently no uniform browser signal for this feature and no industry standard on how to respond to these signals. Therefore enabling/disabling the Do Not Track feature in Your browser does not ensure that all websites You visit will respond to the request.
HOROW does not recognize or respond to Do Not Track signals at this time. HOROW will reassess its approach to responding to Do Not Track signals once an industry standard is established.


Visitors from Outside the Canada – Cross-Border Transfer
The Website is hosted in Canada and is intended for use only by individuals who are 18 years or older. If You are visiting the Website from outside Canada, Your information may be transferred to, stored, and processed in Canada or other countries.
The data protection and other applicable laws of Canada may not be as comprehensive as those laws or regulations in other countries or may otherwise differ from the data protection or consumer protection laws in other countries.
By using the Website and/or providing personal information to HOROW, You consent to the transfer and use of Your personal information by HOROW as set forth and described in this Privacy Policy and Our Terms of Use.
Data Security
The security of Your personal information is very important to Us. We follow generally accepted industry standards to protect the personal information submitted to Us, and that We collect, both during transmission and once We receive it. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while We strive to use commercially acceptable means to protect Your personal information, We cannot guarantee the absolute security of the personal information provided by You or collected by Us through use of the Site.
Retention and Storage of Personal Information
We store all categories of the personal information that We collect (see "Collection And Use Of Personal Information" section above) for as long as You have an account with Us or the period of time necessary for the purpose for which it was collected, or as required by or permitted by applicable law.
To determine the appropriate duration of the retention of personal information, We consider a variety of factors, including the following:
· The amount, nature and sensitivity of the personal information;
· The potential risks of harm to consumers;
· Our record keeping and legal compliance requirements;
· The need to protect the rights or safety of You, Us or others, including the resolution of inquiries or complaints;
· The need to exercise or defend legal claims; and
· The need to prevent fraud, protect assets and promote data security.
Once retention of the personal information is no longer necessary for the purposes outlined above, We will either delete or deidentify the personal information or, if this is not possible (for example, because personal information has been stored in backup archives), then We will store and protect the personal information until deletion or deidentification is possible.
Updates to this Privacy Policy
We may update Our privacy policy from time to time and use of the information We collect now is subject to the privacy policy in effect at the time of use. The "LAST UPDATED" legend at the top of this Privacy Policy indicates when this Privacy Policy was last revised, and We encourage You to check Our Privacy Policy periodically. Any changes will become effective when We post the revised Privacy Policy on Our Website. Your use of the Website, and/or Your purchase of a product or service following these changes means that You accept the revised Privacy Policy.
Contacting Us
Customer Service.For any customer service questions, please contact Us at support@horow.ca.
Please note that all product and policy information presented on Our Website and in written correspondence supersedes any and all phone conversations.
PRIVACY POLICY. If You have any questions about this Privacy Policy, or would like more information, You may contact Us by e-mail: support@horow.ca.